Two businesses. One mission. Empowering women from the inside out.
Chelsea Pacheco
Founder & CEO | EmpowerHer Collective | AdriAllia Salon
The Village I Always Needed
I did not grow up with a roadmap to entrepreneurship. I grew up with a fire. As a Latina woman raised in a community where economic hardship was the norm and business ownership felt like someone else's privilege, I learned early that the systems I needed rarely had a seat at the table for someone like me.
I searched for mentors who understood my lived experience. I searched for workspaces that felt safe and affirming. I searched for beauty spaces where I could sit in the chair and feel celebrated rather than merely tolerated. I searched — and more often than not, I came up empty.
"I'm not just building businesses — I'm building the village I always needed."
What I found, over and over again, was not just a personal frustration but a systemic gap: Northern Colorado, and Firestone in particular, had almost nothing designed with women like me in mind. No women-centered professional hub. No culturally affirming salon where a woman with natural or textured hair could walk in without explaining herself.
EmpowerHer Collective was born from the question: 'What would have changed for me if this had existed?' — and the answer demanded I build it. AdriAllia Salon was born from something equally personal: the desire to sit in a beauty chair and have someone truly see me, know how to care for my hair, and make me feel radiant without requiring me to explain or justify myself.
— Chelsea Pacheco, Founder & CEO
Latina Entrepreneur
Founder of Northern Colorado's first women's empowerment hub.
Community Builder
Building safe, affirming spaces for women in Firestone and Weld County.
Startup CEO
Dual LLC founder of EmpowerHer Collective & AdriAllia Salon.
Advocate
Committed to closing the gender and racial wealth gap in Colorado.